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What are Google Web Stories? Is it Worth it?

Abhishek Bhardwaj by Abhishek Bhardwaj
August 15, 2022
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Google Web stories

Google Web stories

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Web Stories or called Google Web stories are a tool through which a blogger can get traffic quickly, much like in the case of YouTube shorts, so you can say that it is like shorts, but for the blogger only, not for YouTubers. According to Google,” Web Stories are a visually rich, full-screen content format for the web, which allow you to tap or swipe through stories. To consume content, you can tap or swipe through Web Stories. Google supports Web Stories, so you might find them across Google Search and Discover.”

If you are struggling to get traffic to your blog and trying to reach your brand with more audience then Google story is for you. We use Facebook stories, and Instagram stories there is expire date on stories. But in the case of Google stories, there is no expiration date on Web Stories. They will not be deleted automatically after 7 days or 24 hours and won’t get lost in a timeline like on social media accounts. You can feature your Web Story for as long and as prominently as you’d like.

People love watching stories unfold. That’s why tapp-able story experiences are so popular. Many platforms exist to create these tapp-able stories and now Google has their own version, called Google Web Stories. The story format provides similar benefits on Google as it would on your other channels. If you’re ready to use the feature, leverage the instructions on this list to begin creating a unique, interactive piece of content that is sure to delight your audience.

To analyte traffic from your google web stories, you can access the dashboard by visiting goo. gle/web-stories-insights and selecting your Google Analytics account via the Click to Select your Data dropdown. Note you’ll only have access to analytics that your Google account is linked to, so be sure to verify which account you’re using.

Readers are confused with Google Discover and Google Search or Google News. Google Discover is not Google Search or Google News. First introduced to Google Discover in October 2020, Web Stories are a way for web creators to craft short form, visual-heavy narratives in a format akin to Stories on Snapchat and Instagram. Before creating web stories check trending topics from google Trends and for other keywords use google keyword planner to know the search volume of your keyword.And also think about SEO to gather more traffic. Read these SEO tips before starting your blog write and you can use some of these tips while making web stories.

What are Google Web Stories? Is it Worth it?
Google Web stories

How to Create Google Web Stories

Table Of Contents
  1. How to Create Google Web Stories
    • Choose a Visual Editor
    • Draft the Story
    • Find the Visual Assets
    • Create the Web Story
    • Publish The Web Story
    • Where do Google Web Stories appear

Once you learn the process, it’s easy to create Google Web stories. It takes just five steps to create a Webstories that will gather lots of traffic for your blog.

Choose a Visual Editor

A visual editor is a piece of software that lets you create and edit graphics, movies, and other visual content. You don’t need to be an expert in video editing or design to create stunning and interesting content because they frequently include straightforward functionality and built-in themes. You may try Web Stories for WordPress, MakeStories, or Newsroom AI, to name a few. More ideas can be found here.

Draft the Story

The finest Web Stories maintain the reader’s interest by telling a complete story from the minute they are published. Because every page of a story is published all at once, it’s critical to plan out your Web Story’s narrative in the same way you would for a blog post or video.

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Though everyone’s creative process is different, we advise outlining your web story on Google Docs. The Storytime team utilizes this script template to plan the text, videos, images, and animations we want to include on each page.

Find the Visual Assets

A engaging Web Story must be created by carefully selecting the images and videos to use. However, if you’ve been blogging, you presumably already have videos or other photos you can utilize. This can be the most time-consuming step. It’s crucial to keep in mind that full-page videos must always be presented vertically. Your Web Story will load faster and consume less bandwidth if you do this.

Create the Web Story

It’s time to begin building once you have your plot written and all of your resources gathered in one area. The quickest and simplest way to develop your Web Story when you’re first starting out is to use the pre-made templates in your visual editor. In order to get your viewers interested in clicking to learn more, you should first drag an arresting video or image into the tool.

Inherently participatory forms of media include stories. To interact, viewers can navigate the pages by clicking ahead and backward and by clicking on links. To increase connection and engagement, you can also try incorporating tests and polls.

Publish The Web Story

It’s time to publish your Web Story if you’re satisfied with the images, design, and text. This is as simple as pressing the Publish button when using a visual editor.

That’s all, then! You will have your first Web Story once you complete these steps. Check out our video to witness this procedure in action. Starting from nothing and finishing your first Web Story in under 5 minutes. Here are some top-notch Web Story examples if you want some ideas from other web designers.

Where do Google Web Stories appear

Carousel on Google Discover: Web Stories can appear on Google Discover on Android and iOS via the latest Google app in the form of a carousel near the top of the feed. The carousel is available in the United States, India, and Brazil. The example Web Stories carousel is geared towards lifestyle content. Computer algorithms determine what shows up in Google News. The algorithms determine which stories, images, and videos show, and in what order. In some cases, people like publishers and Google News teams choose stories. Google News shows some content in a personalized way.

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What are Google Web Stories? Is it Worth it?
Google Web Story

Most brands have stories to tell. Sharing your stories via Google Web Stories with your followers helps you grow your online reputation and build trust with your customers.

Your videos can cover everything, from your company’s culture to new product releases. Though it’s difficult to build the code to create your own Google Web Story, there are many plug-ins that help you create them.

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