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5 Best Email Marketing Services for Small Business in 2022

Abhishek Bhardwaj by Abhishek Bhardwaj
April 4, 2022
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Email Marketing is one of the best way to grow your business and if you are doing email marketing, Choosing the right email marketing service can have a significant impact on the success of your marketing campaign. You need email marketing software that’s easy to use, affordable, and will nurture and convert potential customers.

I’m sharing list of 7 best Email Marketing Services those are very good and effective.

1. HubSpot

hubspot email-marketing services

Free Plan: 2,000 sends per month, with HubSpot branding.

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Paid plans: Paid plans start at $480 per year.

HubSpot is basically a CRM, but also have a free email marketing tool to support small business transactional email needs.

HubSpot comes with powerful feature of email marketing software such as send time optimization, high email deliverability, A/B testing, detailed performance analytics, marketing automation, drip campaigns, and more. The free version allows you to send 2,000 emails and store an unlimited number of subscribers. You can create custom signup and popup forms, build landing pages, manage and track your online ads, and more. It has all the tools you need to get started. That’swhy it’s on No 1 and many businesses start using it.

2. Sendinblue

5 Best Email Marketing Services for Small Business in 2022

Free Plan: unlimited subscribers and 300 emails per day

Paid plans: Start at $25 per month

Sendinblue is a SMS and email marketing software. SendinBlue offers a range of plans aimed at firms at different stages of their growth:

  1. Free – for those getting started with SendinBlue
  2. Lite – for new marketers
  3. Essential – for growing businesses
  4. Premium – for marketing pros
  5. Enterprise – for marketers who need more

The Free plan limits users to sending 300 emails per day to unlimited contacts. Higher plans remove the daily sending limit (replacing it with a monthly figure), remove the SendinBlue logo from emails, and expand channels to include Facebook ads, landing pages, and marketing automation.

Users of all plans gain access to a mobile-friendly email designer, an email template library, email and SMS personalization, SMS marketing, and A/B testing.

3. ConvertKit

5 Best Email Marketing Services for Small Business in 2022

Free Plan: unlimited subscribers and 300 emails per day

Paid plans: Start at $25 per month

ConvertKit is a relatively simple email marketing tool used almost exclusively by bloggers and online course instructors to develop their personal brands. 

Their platform has no bells or whistles. It doesn’t even have email templates, as ConvertKit encourages its users to send plain-text emails to increase engagement. As most of its users are individuals trying to build a personal brand this makes sense, but it does make ConvertKit a poor-fit for other use cases. 

If you’re a creator that just needs a simple tool to serve your audience with regular content, there’s no better tool.

4. AWeber

aweber email marketing

Free Plan: unlimited subscribers and 300 emails per day

Paid plans: Start at $25 per month

AWeber is one of oldest and most popular email marketing service providers in the world. They offer a wide-range of tools for small and medium sized businesses to manage their email marketing.

Getting started with AWeber is easy. It connects seamlessly to most platforms including WordPress. For detailed instructions, see our ultimate guide on how to connect AWeber to WordPress.

You get access to ready to use html email templates, list management, autoresponders, a/b testing, and email tracking with detailed insights.

AWeber also has other powerful email marketing features such as AMP emails, automatic RSS-to-email for bloggers, and tag based subscriber segmentation.

Support options include live chat, phone support, email support, live webinars, and a vast library of how-tos and tutorials.

AWeber offers a limited free plan for up to 500 subscribers. After that, their pricing starts from $19/month. You can also signup for quarterly or annual plans to save even more.

5. Constant Contact

Constant contact

Free Plan: unlimited subscribers and 300 emails per day

Paid plans: Start at $25 per month

Constant Contact is one of the largest and fastest growing email marketing service in the world. It is also the most easy to use and beginner friendly email marketing service.

You can easily manage your email lists, contacts, email templates, marketing calendar, and more.

Each account gives you access to unlimited emails, easy tracking and reporting, built-in social media sharing tools, free image library, list segmentation, Facebook ads integration, and a powerful eCommerce integration for Shopify stores.

Their Email Plus accounts also come with powerful features like email automation, drip campaigns, surveys & polls, coupons, online donations, and subject line A/B testing which helps you send targeted emails to maximize your open rate.

Constant Contact offers unmatched customer support with live chat, phone calls, email, community support, and a vast library of helpful resources.

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Aside from online training, they also offer in-person live seminars across the United States. This allow small business owners to quickly learn the basics of email marketing and start using it to grow their business like a pro.

For all the reasons above, we rate Constant Contact the best email marketing service for small businesses and startups.

Constant Contact has a 60-day free trial (no credit-card required). After that their pricing starts as low as $ 9.99 /month.

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