Want to convert website visitors into subscribers and paying customers? Searching for the finest popup plugins in WordPress might help.
Popup plugins are a massively popular and successful approach to increasing your website’s subscription base and revenue.
We’ve compiled a list of the top WordPress popup plugins in this article to help you grow your email list. I will explore the features of the most popular WordPress popup plugins. I will show you the pros and cons of each to help you narrow down the best one to grow your email list.
It provides the best user experience to your site visitors and doesn’t slow down your website while offering powerful performance.
Many popup plugins are circulating in the market, and finding the right one may be challenging.
Let’s now explore each plugin’s features, pros, and cons to help you find the best WordPress popup plugin for your site.
OptinMonster is the best popup plugin in the market. It comes with a drag-and-drop builder that allows you to design a popup from scratch by choosing your colors, fonts, background, and texts. You can also customize already made popup templates using a simple point-and-click editor.
It’s a SaaS platform, meaning it doesn’t rely on your website hosting services to perform its function. Instead, all the code used to display the popups load from cloud servers.
So, it doesn’t slow down your page load speed which is important for SEO and user experience.
OptinMonster has built-in analytics and A/B testing tools instead of relying on WordPress to store its analytics. Your stats will be accurate, enabling you to make the right marketing decisions.
OptinMonster’s targeting features allow your site to display personalized marketing content for both new and returning visitors and their geo-location. Its exit-intent technology lets you display popups when the user is about to exit the website. This way, you convert abandoning visitors into subscribers.
It has powerful features such as geolocation targeting, device-based targeting, and page-level targeting, which enable you to create targeted popup campaigns.
It has multiple triggering options, such as exit-intent technology, time display control, scroll-trigger, etc, that enable you to display popups at the right time.
It integrates with all popular email marketing services and eCommerce platforms.
Forced OptinMonster branding in the basics and plans.
It has no free version.
Get OptinMonster’s paid plans starting from $9 per month. (Popup plugins in wordpress)
Elementor Pro is a popular drag-and-drop page builder plugin for WordPress. You can use it to build beautiful website pages, cheaply and easily with no coding skills.
While you can download it for free on WordPress, only its paid version comes with a powerful popup builder tool. With the Elementor popup builder tool, you can create different popups, including email subscriptions and welcome mats. It has different styles, such as slide-ins, full-screen, bottom bar, and fly-ins.
It has a drag-and-drop editor that allows you to design attractive popups from scratch, even if you have limited web design skills.
Elementor Pro also has over 100 popup templates you can customize to make popups you like.
It has a huge collection of popup templates.
It has advanced targeting features allowing you to display the right popup to the right user at the right time.
Its designs are responsive and compatible with many email marketing services.
It doesn’t have the A/B testing features.
It doesn’t offer popup analytics.
Elementor Pro pricing plans start at $49 per year.
TrustPulse is a popup plugin that helps you to increase website conversions by leveraging the power of social proof. It displays real-time actions taken on your website by users like a recent sale, a free trial, or an email newsletter signup.
TrustPulse uses social proof notifications to trigger the FOMO (fear of missing out) effect and build trust among your site visitors. By knowing that other people are using your product, site visitors will be encouraged to try it too. So, it helps you boost conversions on your site.
TrustPulse is a SaaS product. This means it relies on cloud servers instead of your WordPress hosting resources to load the popups. So, it doesn’t slow down your page load speed and improves your user experience simultaneously.
TrustPulse is easy to set up. Its interface is also simple to understand, allowing you to customize a popup, view stats, and run a campaign.
It shows real-time tracking of signups, purchases, and site activity.
It has smart-targeting, which shows the right popup to the right user at the appropriate time.
It integrates seamlessly with platforms like WordPress, Magento, Squarespace, etc.
Its free version has a limit of 500 sessions per month. But you can always upgrade to an affordable plan to utilize the features of TrustPulse at scale.
Pricing starts at $5 per month once the free trial ends.
The Sumo plugin is different from other WordPress popup plugins. It’s a suite of tools that helps you add useful features to your site. These features may increase your conversion rates, such as targeted popups, or make your website a more effective marketing tool.
Think of it as a collection of marketing apps you can choose from, all packaged in a single plugin.
It has a list builder that allows you to create free WordPress popups and opt-in forms. It integrates with many email marketing platforms and has a huge collection of templates and styles to use. Sumo also offers A/B testing and advanced visitor targeting in its Pro-version.
Sumo loads its code from cloud servers so it doesn’t reduce your site’s performance.
It integrates with popular email marketing platforms like Mailchimp and Aweber
The initial setup is easy
It has an easy-to-understand user interface.
Its free version has Sumo branding. You have to upgrade to its pro version to eliminate the branding.
Its best features are in the premium version. So, if you’re looking for a simple popup plugin, Sumo is not the best one for you.
Its campaign builder is not the easiest to understand, but you will find your way around it with practice.
Pricing for the Sumo pro version is $39 per month.
Popup Maker is the most popular free popup plugin in the market. It’s actively installed on over 700,000 websites and has received high ratings from its WordPress users.
Popup maker allows you to create different types of popups such as email options, contact forms, content upgrades, lead gen popups, and many more. It also offers many ways to trigger a popup to open, such as when you click a button, submit a form, or automatically with an optional delay.
Its premium version has an Exit-intent feature that makes the popup appear when a user leaves the site. It also has the Scroll trigger which makes the popup appear once the user scrolls past a certain page section.
It is free.
It supports major WordPress form plugins such as Winforms.
It integrates with popular email marketing tools like Aweber and Mailchimp.
It lacks most features offered by paid popup plugins, such as advanced targeting and triggers.
Thrive Leads is a popular popup plugin and list-building tool created by Thrive Themes. It has many features that can help you skyrocket your email marketing campaigns.
Thrive Leads supports almost every type of opt-in form, including 2-step forms, in-content forms, ribbons, and more. It has a simple drag-and-drop editor to help you design and deploy opt-in forms from scratch. You can customize any of the 60 opt-in form templates if you don’t want to start from scratch.
It works with popular email marketing platforms.
It creates mobile-friendly popups for small devices.
It allows for A/B testing and analytics for your forms.
It is slow compared to other popup plugins
Being a standalone plugin, it relies on your WordPress hosting resources to load code for the popups. This can slow down your site speed and affect your user experience.
Features like reporting and A/B tests may not work well with certain hosting companies.
Pricing starts at $67 per year for a single site license.
Bloom is one of the best popup plugins in the market offered by Elegant themes. It has beautiful pre-made templates and built-in A/B testing.
It has six types of opt-in forms, enabling you to grow your list in multiple ways. They include popup, fly-in, below post, inline, locked content, and widget. Bloom also allows you to control when your forms display with unique triggers such as time, scroll depth, after comment, and purchase, among others.
Bloom is extremely easy to use, with a drag-and-drop popup maker. Its interface is also easy to figure out.
Bloom integrates with 19+ most popular email marketing services.
It has over 100 pre-made templates to customize your opt-in forms.
It comes with an in-dashboard statistics area where you track the performance of your opt-in forms.
Bloom loads its code using your website hosting resources as a standalone plugin. This slows down your site speed which in turn negatively affects your SEO.
It can’t be purchased separately. It comes with the Elegant Themes membership starting from $89 per year.
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Final Thoughts on the Best Popup Plugins For WordPress
When I consider user experience, performance, and ease of use, OptinMonster is the best popup plugin for your WordPress website.
It has smart triggers such as a Scroll trigger and time display control to display popups at the right time. Its Exit-intent technology displays popups when visitors are about to leave, helping convert abandoning visitors into subscribers.
It also integrates with the most popular email marketing services, CRMs, custom HTML forms, and the best WordPress form plugins.
Being a SaaS product, it loads all its code in cloud servers instead of relying on your WordPress hosting resources. It doesn’t slow your page load speed and ensures the best user experience.
I hope this article has helped you to choose the best WordPress plugin for your site.